Senior Manager, Media and Analyst Relations
Location: US -
Department: Marketing
Status: Full Time
Reports to: Director of Corporate Marketing
eCopy Inc., is a leading provider of open and flexible solutions that rapidly integrate paper-based information into existing business processes and enterprise applications.
For the sixth consecutive year, eCopy has been named to the Deloitte Technology Fast 500 and Fast 50 rankings of fastest growing technology companies.
Our continued success has created this immediate opening for a Senior Manager of Media and Analyst Relations who will be responsible for developing and growing strong relationships with key members of the press and industry analyst community in order to positively position eCopy to key stakeholders such as prospects, customers, partners, members of the sales channel, and potential investors.
Key Responsibilities:
The Senior Manager of Media and Analyst Relations works with the Company’s public relations agencies, Director of Corporate Marketing, European Director of Marketing and VP of Marketing to create and implement communications plans that help to achieve the Company’s business goals and increase eCopy’s equity valuation.
Primary responsibilities include driving the development of global media and analyst relations strategy and messaging platform, in conjunction with other senior marketing personnel. This includes managing activities associated with executive positioning, product introductions, awards, product reviews, customer success stories, and actions such as business and/or technology acquisitions. This Senior Manager of Media and Analyst Relations works closely with others in the Marketing team and other parts of the organization in order to create a cohesive and consistent communications program.
The Senior Manager of Media and Analyst Relations is seen as a legitimate and credible spokesperson for the company. This individual is responsible for developing strategic external communications and ensuring that all messages are disseminated consistently, promptly, and efficiently.
- Directs the development of short-and long-range objectives, strategic plans, and programs that build and support a positive corporate and product reputation
- Contributes to the eCopy corporate communications plan
- Interfaces with senior management to put together messaging for announcements
- Establishes ongoing relationships with key media and industry analysts that cover eCopy and increases positive media coverage for the company
- Acts as corporate spokesperson when appropriate
- Oversees the development of public corporate communications materials, including press releases, public statements, and presentations
- Provides executive communications support including presentations, briefings, and talking points to assist with communications with media and industry analysts
- Builds awareness of eCopy's industry/product leadership among media and industry analysts by developing specific communications programs
- Plans, manages and measures SEO PR (search engine optimization public relations) tactics
Provides input, counsel, strategy, and other assistance as needed in other areas of marketing and other departments
Knowledge, Skills & Abilities:
Bachelor’s Degree in Communications, Marketing or English with 8+ years experience in media and analyst relations.
- Experience managing PR agency and industry analyst relations is required.
- Experience working with senior level business executives to provide executive communications support (talking points, messaging, presentations, briefings, etc.) is required.
- Experience writing strategic and tactical communications objectives, plans and programs, required.
- Excellent communications skills (written and verbal) and interpersonal skills, required
- High level of professional and personal integrity is required.
This is a regular full-time position.
As an eCopy employee, you'll be eligible for a competitive benefits package effective on your date of hire.